Tag: Psychology

  • Market Research: Science vs. Art

    Market Research: Science vs. Art

    Market research – it’s the essential step that every business needs to take to maximise their chance of success. It’s a hugely complex study area, and market research companies are constantly trying to find new ways to get the best results. From online and field surveys to panel interviews and product testing, there are hundreds…

  • Weekly Science Picks

    Weekly Science Picks

    I’m loath to begin a weekly roundup on a low note, and I’m truly sorry to have to, but this most certainly needs to be discussed. It’s been a turbulent week this week in the science blogging world. Turbulent and full of raised concerns over the state of things for those in a science communication…

  • The Psychology of First Impressions

    The Psychology of First Impressions

    Though one must not judge a book by its cover, a job candidate only has thirty minutes to prove his or her worth to a hiring manager. Thus an interviewee’s cover must be able to represent the qualifications and potential that lies within. Since the job market is full to the brim, it is not…

  • From fables to Facebook: Why do we tell stories?

    From fables to Facebook: Why do we tell stories?

    Throughout human history, stories have existed across all cultures in all forms, from ballads, poems, songs to oral history, plays, novels. Some narratives have evolved along with the human species—we are consistently drawn back to ancient parables, fables and fairytales, constantly reworking them into modern contexts. Narrative is a gift unique to the human species,…

  • Do animals have minds?

    Do animals have minds?

    Animal Wise: the thoughts and emotions of our fellow creatures, by Virginia Morell, Black Inc. Books, 2013. Laughing rats, name-calling wild parrots, archer-fish with a sense of humour, and educated ants; the naturalist Charles Darwin would have loved this book. The philosopher Rene Descartes would equally have found it deeply troubling. Both with good reason.…

  • Tricks of the mind

    Tricks of the mind

    Have you ever experienced a sudden feeling of familiarity while in a completely new place? Or the feeling you’ve had the exact same conversation with someone before? This feeling of familiarity is, of course, known as déjà vu (a French term meaning “already seen”) and it’s reported to occur on an occasional basis in 60-80%…

  • Remembering to forget

    Remembering to forget

    Memories influence our behaviour for better or worse. A traumatic incident, experienced once, can darken our lives for ever more. Drug or alcohol addiction – driven by remembered rewards – can render the idea of “normal life” impossible. So what if there was a therapy that could rapidly diminish the impact such memories have over…

  • Amy Cuddy at TED: Your body language shapes who you are

    Amy Cuddy at TED: Your body language shapes who you are

    Body language affects how others see us, but it may also change how we see ourselves. Social psychologist Amy Cuddy shows how “power posing” — standing in a posture of confidence, even when we don’t feel confident — can affect testosterone and cortisol levels in the brain, and might even have an impact on our…